Creative Skate Shoot in London for Stanley Europe

Producing, directing and shooting creative for Stanley’s latest addition to their Hammertone Green family

Ask someone a few years ago what they thought of when you said “Stanley flask” and they might have described a battleship of a bottle – a legendary, classic green workhorse. But ask someone in 2023, and they’re sure to describe the handled 1.2L travel cup with accompanying straw.

So for Stanley’s latest launch, they brought together something new and something classic. The Quencher wasn’t just launching in their classic Hammertone Green but also in the long-awaited smaller size.

It was high time we recontextualised the iconic Hammertone Green products for a metropolitan lifestyle, and showcasing a new drop of the viral Quencher in the brand’s classic colour-way was the ideal way to appeal to audiences new and old.

We brought together some of London’s best for an urban skateboarding shoot, producing both product and lifestyle creative for Stanley Europe.