IRIS x Loffi

It comes as no surprise that IRIS.cc’s latest product is right on the money. Packable, lightweight, and high-vis. The jacket is a collab with gloves brand loffi.cc featuring their iconic smileys and reflective patterns. loffi’s gloves serving a dual purpose of: firstly, function; and secondly, to maintain goodwill between drivers and cyclists. They’re a small reminder that a little positivity can go a long way.

As part of the broader season campaign, we set up ads showing the new products on Pinterest and Meta. The ads were shown across multiple placements, a few of which you can preview below.

See more @i_ris.cc and loffi.cc.

Read our Shopify case study with Iris.cc to find out how we grew their D2C website sales.