Hammertone Clay and Plum Shoot
Reimagining Stanley’s range for an urban audience
We were tasked with producing creative for Stanley’s newest collections: Hammertone Clay and Plum. The brief was to keep the products true to their function, but contextualise them for a more urban lifestyle.
We chose a couple of models and a variety of locations to capture the products in relevant settings.
Using our network of photographers and filmmakers, we were able to bring this campaign to life ahead of the go-live dates and we’ve now seen the creative used across Stanley’s social media, website and their email newsletters.
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